Our Vision

‘Why have we never heard of you before?’

That’s the number one question we get asked by our customers. Environmental beneficial technology, exceptional performance, right price… but we’ve never heard of you!

We could go back to the late 1980’s where some of our founders first started working on environmental solutions across a variety of industries… but we won’t.

The reality is that the technology needed for effective cleaning in the industrial sector simply wasn’t there 30 years ago… or even 10 years ago. ‘Eco’ companies used traditional technologies with a sprinkle of bacteria or enzyme leaving environmental cleaning products with a reputation for poor performance and high cost.

So we started offering solutions to markets more open to biotech – water and waste treatment, horticulture, landscaping, agriculture and marine, among others building a successful business.

This all changed in 2014 when the Managing Director’s 9 year old son came home shocked following their lessons on climate change and the damage humans were causing. We offered environmental solutions that worked, however the volume of petrochemical based technology was being used in the cleaning industry with no-one able to provide environmental alternatives that actually did what they said on the tin. Add to that the increasing levels of plastic pollution, growing number of studies on the damage of traditional chemicals to human health and the environment with the 2030 deadline to reduce the global CO2e footprint.

The principle was simple – our technology could stop smells in landfill sites, remove scale from the pipework of ships, remove algae and mould from reservoirs and warehouses full of organic matter in less than 24 hours. The challenge was how to bring that type of technology into the cleaning industry who have very specific challenges and constraints.

It took 5 years, but we stuck to our core principles and now have a range of products that outperform traditional technology, decrease operating costs and significantly reduce both carbon footprint and toxicity. We hope we did this in time – we can’t stop climate change but we can stop it getting worse but only if we all start that process now.

  • We want to replace harmful, non-renewable chemical products with environmental biotech alternatives to improve human and environmental health
  • Reduce the effects of climate change by offering Carbon neutral products from renewable and sustainable sources
  • No ingredients toxic to humans
  • No ingredients toxic to aquatic life
  • Stop single use plastic

The UK’s Leading Biotech Cleaning Brand

  • New generation of cleaning technology made from naturally derived ingredients
  • Reduced plastic pollution and CO2e from PCR bottles
  • Responsibly sourced packaging made from 100% recycled, FSC-certified cardboard
  • Carbon PAS2060 accredited with tree planting and VCS schemes in the UK and Amazon
  • Circular lifecycle model turning fully recycled materials into resources
  • 93% UK suppliers
  • ISO 9001:2015 and ISO14001:2015 accredited
  • Zero waste to landfill
  • No water pollution with wastewater treatment schemes
  • Minimal toxicity human and aquatic life
  • No testing on animals
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